Last week, I asked whether Republicans could please have a serious conversation about what comes next. The voters apparently decided they weren’t waiting around for us to schedule the Zoom call.
And boy, did they have some thoughts.
Democrats have taken control of Congress. Unexpected results have dominated the story lines. Take South Carolina — yes, *that* South Carolina — where Annie Andrews won a U.S. Senate seat that Republicans have treated as safely theirs for a generation. Meanwhile, retired admiral Nancy Lacore is projected to win the 1st Congressional District here in the Lowcountry. The last time I checked, this was not the Republican Party’s preferred election-night itinerary.
Now comes my least favorite ritual in politics: the frantic effort to explain why the voters didn’t actually mean what they just said. Wrong candidate. Bad weather. Bad messaging. A hostile press. Pick your excuse. There’s probably a consultant already building a slide deck around it.
Some of those factors may matter. Candidate quality absolutely matters. So does turnout, money, organization, and the rather inconvenient fact that different people live in different places. But if your explanation for a defeat never includes the possibility that voters disliked what you were selling, you’re not doing an autopsy. You’re doing public relations for a corpse (or, more accurately, an oblivious president).
Start with the thing everyone seems determined to talk around: money. Voters told pollsters their finances were getting worse, not better. Roughly three-quarters rated the economy negatively in preliminary exit poll findings. Inflation is still causing many Americans hardship, and yet groceries, utilities, healthcare, gas — i.e., the stuff that shows up on a credit-card statement — was not what the GOP preferred to talk about on the campaign trail.
Here in South Carolina, the exit poll numbers were hard to miss: 85% of voters were concerned about groceries, 82% about healthcare costs, and 81% about utilities. Fifty-six percent said Trump’s policies had made the economy worse. And 58% thought his tariffs had hurt the national economy. You can argue about the policies. You cannot argue that voters weren’t noticing their bills.
And yes, Donald Trump was part of this. Of course he was. His approval hovered around 38% in the national exit poll. But blaming everything on Trump is too convenient for a party that has spent years outsourcing its identity, judgment and occasionally its spine to one man. Republicans still have agency. We just haven’t always acted like it.
The bigger problem is that we keep confusing loyalty to a person with loyalty to a set of principles. Fiscal responsibility? Apparently negotiable. Limited government? Depends who’s using the power. Respect for institutions? Please consult the latest talking points. At some point voters are allowed to notice the inconsistencies.
And before anyone starts celebrating a permanent Democratic realignment, maybe don’t. The national exit polls also showed that neither party has exactly won America’s heart. Voters were angry, worried about corruption, and deeply skeptical of the people asking for their trust. This was a rejection of Republican governance, not a lifetime subscription to the Democratic Party.
Again, that distinction matters here in South Carolina. Andrews won the Senate race yet Republican Alan Wilson won the governor’s race. Lacore just eked out a victory in a seat that outgoing Rep. Nancy Mace (R-S.C.) won by double-digits two years ago. The same electorate can make very different decisions on the same ballot. That’s not ideological confusion. That’s what happens when voters evaluate actual candidates rather than the party labels we’d prefer them to use.
There is, thankfully, a conversation underway about what a different Republican future might look like. The good folks at Our Republican Legacy (of which I am the South Carolina state chair) just put forth this argument about the party’s soul, which squarely puts the fight over 2028 in plain view. Good. We should be having that fight — publicly, substantively, and without pretending every disagreement is an act of betrayal.
But the answer cannot be to swap one personality cult for another, or to slap a fresh logo on the same grievance machine. A credible conservative party needs an actual economic agenda, some respect for the constitutional system it claims to defend, and candidates capable of talking to people who don’t already own the merchandise.
Here’s the part that will annoy everybody: Democrats still have to govern. Republicans still have to rebuild. Neither gets to claim that one election solved the country’s problems. The national results are a warning, not a governing program.
I’ve been a Republican long enough to know we can be extraordinarily talented at avoiding an uncomfortable conversation. We can blame the media, the map, the candidates, the weather, or Mercury in retrograde. But at some point we have to ask a simpler question: what exactly are we offering voters who are exhausted, worried about their bills, and tired of being told to pick a team and shut up?
Until we have a better answer, we should probably stop acting surprised when they pick somebody else.




I'll sign up on the email list of Our Republican Legacy. As a Democrat I'm interested in seeing how the future of the GOP shapes up. No one side has a monopoly on good ideas. Good luck.